Сделать продающую презентацию на английском
Нужно сделать презентацию на английском сегодня до 3 часов дня.
Презентацию я буду использовать как тестовое задание на собеседовании, сама сделать не успеваю.
Final Stage Interview Sales
You will be presenting our product to our managers who will act as the client clothes.com. Please remember to explain our company/product but don´t forget to personalize the presentation as much as possible as if it was a real Criteo corporate presentation and also focused on the fictive client (ie. you can create and include a logo for them, include examples/pictures of how their products will look like to potential customers when using our solution, etc). Average number of slides: 7-10.
During the presentation first you need to identify the key decision maker and then ask them open questions regarding their business and key numbers, this way you will be able to adapt your pitch easily.
The opening is very important, then present Criteo’s solution and why they should launch a campaign with us. The last part of your sales pitch should be the closing (super important!), you need to be able to negotiate a budget to launch a Criteos’s campaign and close them with next steps.
When presenting our products, you don´t need to mention our “Email” product as this is something that´s managed by a different team with people dedicated to it.
Maximum 20-30 Minutes (including questions)– Role Play presentation
Maximum 25 Minutes - Resume review and questions from both sides
Role Play Presentation:
You will play the part of a Criteo Sales Manager meeting a prospect in person for the first time. The only interaction you have had with the client is a brief e-mail introduction to Criteo from you and a request for a follow up meeting from them.
During the meeting you will use a PowerPoint presentation to demonstrate to Clothes.com the value of Criteo. As a minimum, the role-play should contain:
• Who is Criteo.
• What Criteo does.
• Criteo’s complete business model.
• CPC as a business model/how it compares to other business models?/why it is the better option for advertisers?
• USP’s of Criteo including value associated with these USP’s.
• Why advertisers should use Criteo.
• Next steps.
Prospect information :
• www.clothes.com (fictive client)
• 150,000 Unique Visitors
• Sells clothes and apparel for males and females aged 20-45
• Use SEM, SEO, Basic display, Affiliate and limited TV advertising currently
The power point presentation should be around 7-10 slides.
For further information, please be well informed, this needs some research.
It is expected from you during this final simulation to do further research about Criteo, here are some suggestions:
• Example of case studies: http://www.criteo.com/case-studies/
• Explanation about our media buying strategy: https://publishers.criteo.com/
• Our product: http://www.criteo.com/what-we-do/solutions/
You should look for as many info as you can, be exhaustive in your research and then, synthetize what you think matters for the client and also to be prepared for potential objection form you clients.